Tag Archive for marketing

Romance / Erotic Series

Originally posted on One Handed Writers.

 

I read an interesting discussion this week on Goodreads about serialized erotic stories.

For those of you that don’t know, serialized erotica is usually a bunch of shorts that blend together to form a full novel, however they’re released one at a time.

Many authors then price the first story cheaper (or free) in order to try to entice people to buy the rest.

Many of the comments were valid, and some pointed out that they don’t mind this scheme as long as authors are open and up front about the length, the fact that it’s a serial and how many books are planned in the serialization.

Others hated it completely and thought it was greedy. That’s the point I want to focus on.

There’s this idea of authors as being free wheeling, of being able to do whatever we want. We can work anywhere! We could travel and write on the beach if we want to! I won’t deny that it’s a strong appeal of being an author, (or any freelance worker). Many of us do try to work to get to that point of freedom.

It’s also a point that most authors will never get to.

Writing takes a lot of time and energy that many people can’t afford, especially while working a day job. Putting out serials can allow authors to make a living wage from their work in a way that putting out just a single novel cannot. It can increase visibility, and help people stumble upon their work. So that’s how it helps authors.

But I think it helps readers even more. Having a measure of success allows authors to focus more on writing, on providing great content for their readers. Earning money from their profession allows them to invest more in editing and proofreading services.

It gives people an opportunity to “try before they buy” when they get the first part for free, or a bargain rate.

Not only that, but it can help expose readers to new authors. You’re more likely to notice in a bookstore the more prolific authors around, or people writing under a brand name (like Forgotten Realms, or Harlequin). When you’re a sole author striking out on your own, you don’t have that support and exposure, so serials are a way to get noticed.

As a reader, I personally love serials. I have disposable income, and I don’t have a lot of time. Being able to pick up a serial novel, finish it in an hour, and then excitedly wait for the next part is an amazing thrill for me. It suits my income and my reading style.

It’s not for everyone, but I think it’s important to realize that your taste is subjective, and doesn’t always reflect the market. You may love huge novels, but not everyone wants to read an epic. It all comes down to personal preference.

Find what you enjoy, what works for your budget and your time, and embrace it.

Serial authors and short story writers get a lot of hate in their reviews, so if you’re someone like me that loves them, say something kind in a brief review on Goodreads or Amazon.

If you’re someone that hates serialized novels or erotic shorts, make sure you read the book descriptions closely. Most authors are very diligent about saying how long the book is, and if it’s part of a series.

There’s books out there for everyone, and assuming your taste and preferences are universal just doesn’t work, after all!

Blogging

You know, I almost wanted to give up. To stop blogging, to just focus on my writing. It’s hard to be blogging constantly, even on topics I love and want to talk about. You have to constantly be editing your material to make sure it’s readable, that it’s accurate, that it’s not going to be misconstrued. You want it to be clear and persuasive, and that doesn’t come natural to me.

I read a lot of things about how to make my blog better. To add ‘value’ to people’s lives, to give them something in return. Make sure to blog regularly, to add pictures, to not be too long, to not be too short. I feel like the more I worried about these things, the less interesting of person I became. The less interesting my blog became, and the less interested I was in writing. Read more

Searching for Opinions

I’ve read a few articles lately that talk about how there are some men out there that look for a woman’s opinion before feeling okay about something. Leigh Alexander of Sexy Videogameland had an article about how she’s not just a woman, but a person too. It’s a valid concern, as women are seen as a minority in the business and thus assumed to have different–and specific–views and concerns on various issues, which are often times true.

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Male Default – Part 2 – Targeting Men

It’s not often we hear outright of a game targeting men. More often than not, it’s implied that the game is targeted towards men, in words, in action, or by meeting the male gaze. For those of you not versed in feminist theory, the male gaze is defined as “the tendency of works to assume a male viewpoint even if it does not have a specific narrative point of view, and in particular the tendency of works to present female (or male, depending on the director’s tendencies) characters as subjects of implicitly male visual appreciation.

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Paypal’s Corporate Power

Not Safe for Work. Discussion about erotica and taboos.

Last week soured me.

Some of you have probably already heard about Paypal and their issues with Bookstrand and Smashwords, but for those of you that don’t follow those circles, Paypal has forced them (and paypal says they were forced by one of the credit card companies) to no longer allow websites to be served by them if they have certain content.

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Why Steam Works

So I was doing up my spending information from 2011 and there was a few surprises in store. The biggest one, though, was definitely just how much money I give to Steam every month.

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